Történetünk

1999

This is where our story begins. A story with each other — and with Tuscany. Have you seen the Italian film Il ciclone (known in Hungary as Latin vér)? The one where beautiful flamenco dancers turn the life of a quiet Tuscan village upside down? We have. On the very same day, in the very same cinema — just not sitting next to each other yet.

At the Bem Cinema, neither of us could have imagined that Leonardo Pieraccioni had directed not only the film, but somehow our destiny as well. Months later, when Gergő walked into my rented room — which happened to belong to his family — his eye was caught by a scene from Il ciclone and an old cinema ticket pinned above my bed. That moment brought a smile to both our faces — and set our hearts in motion.

In the new millennium, we were already travelling together in a small Fiat — though not yet to Tuscany.

2005

We fulfilled a long-cherished five-year dream on a hot, beautiful June morning, setting off towards San Gimignano. The air shimmered — partly from the lack of air conditioning, but even more from anticipation. This was our first journey to Tuscany together.

By the time we arrived, the sun had already set. The lights of the agriturismi flickered across the hills, until Mario’s cypress-lined estate appeared before us — for one week, and one extra day, it became our home.

We visited the filming locations of Il ciclone: Poppi, Stia, Laterina and Florence. Walking through the settings of our favourite film, we relived the very first moments of our own story. Right there, in that moment, we knew: there would never be a year we wouldn’t return.

And indeed — we fell irreversibly in love with Tuscany.

2010

After ten beautiful years, we got married. Where else could we have said “I do” but in picturesque Pienza? On one of the most memorable days of our lives, we celebrated with our Tuscan friends — speaking imperfect Italian, but unwavering in our love for each other and for the place that had brought us together for life.

The years passed, but Tuscany never lost its magic. We always discover something new to admire — and always leave something unseen, giving us a reason to return.

2019

Busatti, Idea Toscana, La Molina, Pure Stagioni – benvenuti in Ungheria. We brought Toscaneria to life.

For us, “From Tuscany with love” is not a slogan — it is our story. We brought home everything we had found in Tuscany: beauty, quality, and human stories.

From that moment on, we were no longer just travellers. We became “bridge builders” — connecting cultures, landscapes and people.

2021

A new member joined our portfolio: Biagiotti Pienza. The Biagiotti family’s timeless, wrought-iron creations can be found across Tuscany — and now also enrich homes in Hungary.

2023

A defining milestone for us was the presentation of our first textile with a Hungarian connection: the Busatti Zwack Unicum collection, which brought together an iconic Hungarian brand and a multi-generational Tuscan textile manufactory.

In this collaboration, tradition, family heritage, exceptional quality and international recognition were woven together around shared values.

This year quite literally brought light into our lives, as we created a joint lighting collection with one of Hungary’s oldest porcelain manufactories, the Hollóházi Porcelain Manufactory. In this collaboration, craftsmanship, elegance and creativity came together.

2024

A new addition joined our portfolio: Acqua di Bolgheri — a unique world of Tuscan herbal traditions and natural fragrances.

In May 2024, the Busatti Furmint design was created in tribute to the historic wine region of Tokaj-Hegyalja, in collaboration with four Hungarian families closely connected to the region. At the heart of the collection stands the Furmint grape — one of the most defining symbols of Tokaj.

A distinguished collaboration was also realised with the Gödöllő Royal Palace, for which we designed a collection of cultural significance. In December 2024, we presented the Busatti Sisi collection, created in honour of Queen Elisabeth of Hungary. Its patterns intertwine meaningful historical symbols with the elegance of the palace’s unique Baroque setting.

2025

This year marked the creation of our Busatti Balaton collection. One of the embroidered motifs of the elegant grey-and-white striped placemat collection was created in tribute to the Benedictine Abbey of Tihany. It is a special joy for us that these textiles have become part of the Abbey’s Visitor Centre.

In November 2025, at the Széchényi Hall of the Hungarian National Museum, we had the honour of receiving the “Széchenyi Enterprise of the Year 2025” Grand Prize from the Széchenyi family.

It is a profound honour for us that our work was considered worthy of the Széchenyi spirit, and that this recognition affirms not only Toscaneria’s work, but also the values behind it.

2026

Toscaneria – where Tuscan craftsmanship meets Hungarian stories.

Our work begins with stories whose protagonists are inspiring brands and distinctive places. Tuscan craftsmanship gives form to the stories we create together.  This is how our bespoke collections, distinctive corporate gifts and personalised guest experiences come to life. In our webshop, we curate Tuscan brands and objects that form the foundation of our stories.

In March, Matyó heritage was brought to life once again through our collaboration with the Museum of Ethnography. The Busatti “Matyó” collection unites Hungarian folk-art traditions with world-class Italian weaving culture, placing a twentieth-century pattern in a new, contemporary context.

We would like to thank our brands and partners for continuing to write this story with us.